MoDA (China Millennium Monument Museum of Digital Arts) will officially open on December 17, 2011. CMoDA will launch a series of programs under the umbrella of Creative Future. The opening season of Creative Future, AV@AR, will be co-presented with international organization onedotzero and feature its adventures in motion festival from the UK.
As virtual and augmented reality, avatars and new modes of expression are an erupting phenomenon in China, AV@AR refers to these changes in digital production, expression and a new advanced way of seeing the world. It will generate positive energy in the post 2012 era.
AV, audiovisual program consists of onedotzero_ adventures in motion festival’s 13 short film programs with 17 hours of exciting creative production from around the world. The audience can also edit and produce their own music promo at the interactive music video lounge.
AT (or @) is the locative exchange program consisting of the premiere of the Creative Future documentary and book launch, and Cascade, the award winning education program from the UK. The Creative Future documentary contains 6 episodes on Social Media, Game, Animation, Design, Green, Creative China, which captures new creative forces around the world and establishes a dialogue with China into the future. The book focus on 10 young creative leaders from the documentary, they might be the future Steve Jobs and they will definitely change our lives. onedotzero_cascade is an award winning platform for creative collaboration across diverse disciplines, with the aim to foster personal and professional development.
AR, Advanced Reality, is unfolded by an opening audio visual performance by Murcof and AntiVJ and a multi-media exhibition with 10 installations to explore the evolution of avatar-like experiences. Artists include AntiVJ, Field, Quayola, Lab212, Jun Yong Moon, Fei Jun, Wang Zhenfei (HHD_Fun), Supernature, Wonwei and Francis Lam.
AV@AR will start on December 17, 2011, and run until January 3, 2012. The program is supported by Cultural & Education Section of British Embassy Beijing.
About CMoDA:
As China’s first comprehensive art center specialized in digital arts, China Millennium Monument Museum of Digital Arts (CMoDA) is striving to build an interactive, experiential and integrated platform for exhibitions, educational exchanges, art, design and technological development, and creative start-up incubation.
www.modachina.org
About onedotzero:
onedotzero is an international moving image and digital art and design organisation which commissions, showcases and promotes innovation across all aspects of moving image, digital and interactive arts. The organisation, founded in 1996, is known for representing a diverse array of artistic endeavor via the annual onedotzero_ adventures in motion festival and associated touring. It has a cross media and collaborative approach attuned to technological advances and fast paced change within digital arts and the contemporary culture landscape.
www.onedotzero.com
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